Marketing & Communications

Home

Building Brand Equity

Fuelling Growth

 

Taking your business to the next level

You have a proven business model and now want to build a strong brand, or run go-to-market campaigns or boost the impact of your current marketing and communications activity? Light Ventures is here to make it happen.

Light Ventures is a boutique agency that offers strategic and operational services to help scale your business. We also support your growth by acting as interim experts in your team or connecting you to a network of talented experts across a broad range of fields. Brand development, creative marketing, effective communication and sales activation, Light Venture works to put your brand in the spotlight. 

Get in touch to explore how we can help your brand and projects.

 

A broad spectrum of services

 

Brand Development

A strong narrative and a unique visual identity is the basis for exponential growth. Many companies lose out in the market or simply fail because they could not articulate their value proposition and get attention from their specific target audience. Great ideas, products and services do not sell by themselves; they need to be put in the spotlight for their specific target audience. 


Brand messaging & content

An effective marketing and communication positioning is based on solid messaging pillars. It is crucial for everyone in a company to be empowered as an ambassador of the brand with an easy to articulate story about why the company exists, where is it coming from and going to, what the vision of the business is and why it is making a difference.

Light Venture works with you to craft an authentic set of key messages and narratives which will constitute the backbone of your communications. Starting from your brand messaging pillars to translating your brand vision into collaterals as well as the talking points for your spokespersons to bring the company story to life. 

Do you want to give your company a competitive edge with a strong brand positioning supported by a powerful story? Get in touch!


Brand Identity

image.jpg

An image is worth a thousand words and that is why a great brand’s visual identity makes a huge difference. It expresses intangible messages that are deeply rooted into the company values and DNA and creates the groundwork of a unique consistent brand marketing and communications.

Light Venture works with you to creatively design a brand identity which truly reflects who you are as a company, strategically position you in a very unique way and enhance the look of all your marketing and communications collaterals. A possible outcome of this work is the creation of a brand guide, a bible of your brand which can be used internally and for third parties, for everyone to align on how to use the company logo and all other visual assets, define the tone of voice of the brand - a complete ‘how to’ brand guide for everything from business cards to videos and signage for events. 


Do you want to design your unique identity to power your brand visibility? 
Let’s connect! 


Go-to-market campaigns

image.jpg

You are launching a new product, want to set-up an event or would like to boost your lead generation?

 Light ventures works closely with the different stakeholders internally or externally to run your marketing and communications projects. Depending on the assignment, a dedicated team will be selected and various work formats can be used including workshops, desk research, restitution presentations and discussions, and times in between to let the thinking process mature.

 You have a marketing and communication project that needs the magic touch of an expert?  Let’s talk! 


Interim marketing expertise

You need to build a marketing and communications function from scratch? You are looking for a mentor to guide a junior team? or you are searching for specific talents for short term projects?

Light Ventures can jump in and use its expertise and network to build, drive and/or boost your marketing and communications talent teams.  

You need a A team to run your marketing and communications in house? Get in touch!


Let's Chat.

Use the form below to contact us regarding your projects. Please be as detailed as possible. For job or internship opportunities, please email us your resume. We’re always looking for new and exceptional talents.